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Fruit juice in New Zealand



In 2012, the average per capita consumption of juice in New Zealand is estimated at 25 liters per year. Sales of fruit juices have experienced strong growth over the past five years with increase of approximately 9% per year.


The juice market in New Zealand

There are more than 75 businesses in New Zealand involved in the manufacture and importation of such beverages.

New Zealanders spend $ 1.2 billion per year for soft drinks. Is a consumption of 640 million liters of soft drinks, juices, mineral water, sports and energy drinks, or flavored milk.

Beverage company, Frucor Beverages Ltd is one of the biggest players in the market. It flies over the fruit juice sector in New Zealand in 2012 with a market share of 63%, against 52% in 2006.

Orange Crush of Frucor Beverages brand has won the Best Fresh Juice New Zealand November 2011.

Frucor Beverages Ltd has won six of eleven awards in 2011 and seven out of eleven in 2010.

Branded fruit juice and vegetable juice Fresh Up, remains very popular and financially affordable in New Zealand.

Brand Citrus Tree of Beverages Frucor is positioned as a mark of fruit juice containing functional additives such as vitamin A, C and E, calcium and folic acid.

Consumption of fruit juice New Zealand

The average per capita consumption of juice in New Zealand is estimated at 25 liters per annum for the year 2012.

Sales of fruit juices have experienced strong growth over the past five years with increase of approximately 9% per year. But there is still room for growth.

New Zealand brands of fruit juices



NEW-ZEALANDER FRUIT JUICES

From Arano to Simply Squeezed. 16 links